The Apprentice returns with a candidate from Chigwell

PUBLISHED: 11:40 29 September 2016 | UPDATED: 13:19 29 September 2016

The Apprentice candidate Paul Sullivan from Chigwell. Picture BBC/Boundless.

The Apprentice candidate Paul Sullivan from Chigwell. Picture BBC/Boundless.

WARNING: Use of this copyright image is subject to the terms of use of BBC Pictures' Digital Picture Service (BBC Pictures) as set out at In particular, this image may only be published by a registered User of BBC Pictures for editorial use for the purpose of publicising the relevant BBC programme, personnel or activity during the Publicity Period which ends three review weeks following the date of transmission and provided the BBC and the copyright holder in the caption are credited. For any other purpose whatsoever, including advertising and commercial, prior written approval from the copyright holder will be required. WARNING: Embargoed for publication until 00:01:00 on 27/09/2016 - Programme Name: The Apprentice S13 2016 - TX: n/a - Episode: n/a (No. n/a) - Picture Shows: * Strictly embargoed to 00.01 hrs Tuesday 27th September 2016 * Paul Sullivan - (C) Boundless - Photographer: -

The candidates are heading back to the boardroom for a new series of The Apprentice and one of them comes from Redbridge.

The contestants on The Apprentice 2016. Picture BBC/Boundless.The contestants on The Apprentice 2016. Picture BBC/Boundless.

Among the 18 participants pitting to win a £250,000 investment from Lord Sugar is Chigwell marketing manager, Paul Sullivan.

The self-proclaimed charmer said he does not need a unique selling point (USP) to win the competition and will instead use consistency and sincerity to put him ahead.

“I’ll play the team when I need to be part of the team, but I am here to win,” he said.

“There is no way I am coming here to make up numbers.”

The nine men and nine women taking part in the show come from a range of careers and backgrounds.

Speaking on his audition tape, Paul said he had lots on common with Lord Sugar, who is also from Chigwell.

“I had my first job in a market on a stall, I was 11 selling electronic good which I suppose it’s where he made his money,” he added.

“I like to think I am a good sales man, I like to think I sell without selling if that’s possible.”

Although he describes himself as a “man’s man” who likes going down to the pub and watching football, the 38–year–old said he was “probably a lot cleverer than most”.

“I went into secondary school and was doing GCSE maths in the first year,” he added.

“It was easy not to take school seriously because I could mess around but still get on with it – I know I shouldn’t probably say that.

“I am going to be a bit like Tottenham Hotspur this season.

“I am just going to kinda cruise on in there and all of a sudden everyone is going to realise this guy is in the race.”

The Apprentice returns to BBC One on Thursday, October 6 at 9pm.

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