Eye-catching floral trail brings colour and prizes to Ilford Town Centre

PUBLISHED: 08:00 23 June 2013

A floral teacup display

A floral teacup display


New floral displays have brought fun and colour into Ilford Town Centre, while also offering visitors a chance to win £100 of shopping vouchers.

One of the new floral displays in High Road, IlfordOne of the new floral displays in High Road, Ilford

The Ilford Business Improvement District (BID) has launched a floral trail this week which has already proved to be a major talking point for businesses and shoppers alike.

The planters aim to encourage shoppers to visit all the areas in the town centre, while also enjoying the five floral sculptures which represent items which can be bought nearby.

Each planter features a phrase and a QR code which, if scanned, takes people to an app where they can enter a competition.

If you value what this story gives you, please consider supporting the Ilford Recorder. Click the link in the orange box above for details.

Most Read

Become a supporter

This newspaper has been a central part of community life for many years. Our industry faces testing times, which is why we're asking for your support. Every contribution will help us continue to produce local journalism that makes a measurable difference to our community.

Most Read

Latest from the Ilford Recorder