Yellow figures appear in Ilford to inform people A&E is for ‘urgent care’ only

10:18 12 February 2013

Carly White and Monet Lawes talk to people about injuries and A&E waiting times.

Carly White and Monet Lawes talk to people about injuries and A&E waiting times.


Yellow figures, standing seven foot tall, appeared in Ilford Town Centre on Thursday to show that patients with minor illnesses and injuries do not always need to go to A&E.

Ailments and where to go



Grazed knee




Painful cough

Runny nose

Your GP can treat:


Ear pain

Sore tummy


Walk-in centre:




Suspected breaks

A&E needed:


Blood loss

Chest pain


Source: North East London and the City

To find your nearest services visit

The large models, which depicted different types of medical problems, were on display in High Road, Ilford, to promote better use of A&E by the public.

Statistics reveal that of the 26,452 calls attended by the London Ambulance service in Redbridge, 3,654 could have been avoided between April 2012 and January 2013.

The primary care trust campaign also revealed that Monday mornings are the busiest days for A&E departments and that an estimated 40 per cent of people do not need to be there.

The campaign aims to promote the ways a patient can be treated without going to A&E, as pharmacists can help with headaches and diarrhoea, while walk-in services and minor injury units can help with cuts, minor infections and sprains.

Redbridge clinical director Dr Anil Mehta said: “When you need urgent care or are unwell, it is difficult to know where you should go for treatment.

“But A&E shouldn’t automatically be the place to go for any problem. This puts a lot of pressure on A&E and increases waiting times for those patients who are genuinely in need of urgent medical attention.

“All we want patients to do is take a few minutes to understand where their local services are and what they can treat.”

The latest figures from the London Ambulance Service also show that 15 per cent of almost 200,000 people in the seven east London boroughs who phoned 999 last year did not need to be taken to A&E.

Dr Derek Hicks, clinical director for emergency care at Barking, Havering and Redbridge University Hospitals NHS Trust, added: “At A&E, we are here to make sure that people are treated, but we often get people coming in for things that are far from life threatening.”

The A&E at King George Hospital, Barley Lane, Goodmayes, is earmarked for closure when Queen’s in Romford is deemed fit enough to cope with the extra demand.


Latest News Stories

Polly Chowdhury, left, and Kiki Muddar, right, were convicted of the manslaughter of Chowdhury's daughter, eight-year-old Ayesha Ali in March. Yesterday their sentences were cut from 18 to 15 years for Muddar and from 13 to 10 for Chowdhury at the Court of Appeal

A woman convicted of killing her eight-year-old daughter had her sentence reduced at the Court of Appeal this morning.

Mitzvah lunch at the Bet Tikvah Synagogue

A synagogue held a fundraising lunch for a homeless hostel.

Polce at the sheltered housing unit where Mr Down and Mr Mallin lived, off Cecil Road, Ilford, shortly after arresting Mr Mallin on September 5. Photo: Ken Mears

An Ilford sheltered housing resident accused of stabbing his neighbours to death denied the double murder at the Old Bailey today.

Redbridge Town Hall

Work has started on a multi-million pound project to revamp Ilford town centre.

Most read news


Tesco - Every little helps

Would you like to have the opportunity to win a huge £2,500 to spend at Tesco? Well with this amazing prize you can do exactly that! MyOffers are giving you the chance to get your hands on £2,500 to spend on anything you desire may it be free weekly groceries for the foreseeable future, a new TV, home decoration or even a new sofa!

You could get your hands on the new Samsung Galaxy S6 Edge!

Here’s your chance to win one of the most feature-packed smartphones on the planet, from tech giants Samsung, The Samsung S6 Edge!

Digital Edition

Read the Ilford Recorder e-edition today E-edition
Family Notices 24

Local business directory

Our trusted business finder