Win £1,000 with Camelot. See this week's Recorder

On sale October 15

Yellow figures appear in Ilford to inform people A&E is for ‘urgent care’ only

10:18 12 February 2013

Carly White and Monet Lawes talk to people about injuries and A&E waiting times.

Carly White and Monet Lawes talk to people about injuries and A&E waiting times.


Yellow figures, standing seven foot tall, appeared in Ilford Town Centre on Thursday to show that patients with minor illnesses and injuries do not always need to go to A&E.

Ailments and where to go



Grazed knee




Painful cough

Runny nose

Your GP can treat:


Ear pain

Sore tummy


Walk-in centre:




Suspected breaks

A&E needed:


Blood loss

Chest pain


Source: North East London and the City

To find your nearest services visit

The large models, which depicted different types of medical problems, were on display in High Road, Ilford, to promote better use of A&E by the public.

Statistics reveal that of the 26,452 calls attended by the London Ambulance service in Redbridge, 3,654 could have been avoided between April 2012 and January 2013.

The primary care trust campaign also revealed that Monday mornings are the busiest days for A&E departments and that an estimated 40 per cent of people do not need to be there.

The campaign aims to promote the ways a patient can be treated without going to A&E, as pharmacists can help with headaches and diarrhoea, while walk-in services and minor injury units can help with cuts, minor infections and sprains.

Redbridge clinical director Dr Anil Mehta said: “When you need urgent care or are unwell, it is difficult to know where you should go for treatment.

“But A&E shouldn’t automatically be the place to go for any problem. This puts a lot of pressure on A&E and increases waiting times for those patients who are genuinely in need of urgent medical attention.

“All we want patients to do is take a few minutes to understand where their local services are and what they can treat.”

The latest figures from the London Ambulance Service also show that 15 per cent of almost 200,000 people in the seven east London boroughs who phoned 999 last year did not need to be taken to A&E.

Dr Derek Hicks, clinical director for emergency care at Barking, Havering and Redbridge University Hospitals NHS Trust, added: “At A&E, we are here to make sure that people are treated, but we often get people coming in for things that are far from life threatening.”

The A&E at King George Hospital, Barley Lane, Goodmayes, is earmarked for closure when Queen’s in Romford is deemed fit enough to cope with the extra demand.


Latest News Stories

Yesterday, 17:01
Catherine Burns and Darren Lincoln open the new building

A school is in high spirits after it declared a new building for business courses officially open.

Yesterday, 14:00
The Mayor of Redbridge, Cllr Barbara White (centre) with friends, volunteers and supporters of The Cranbrook Centre at the opening of the Cranbrook Centre in Redbridge. Picture Vickie Flores

A grand three-day event saw three community organisations join forces to resurrect the former Cranbrook Park Bowling Club into a multi-facility hub for people to enjoy activities and learn new skills.

Yesterday, 11:07
Ilford South and Ilford North MPs Mike Gapes and Wes Streeting. Photo: Laura Burnip

Ilford South MP Mike Gapes is at the heart of a Twitter storm this morning (Tuesday) after saying Labour had no “credible leadership”.

Yesterday, 07:00
The Exchange Shopping Centre in Ilford High Road.

Proposals to build 200 housing units on top of the Exchange Shopping Centre car park in Ilford, have been submitted to Redbridge Council.

Most read news


Amazon: Everything you want to buy all in one place!

With £1,500 to spend online at Amazon, there’s really nothing you can’t buy.

You'll be stocked up on toiletries  for a while!

Cosmetics, toiletries, vitamins and more.

Digital Edition

Read the Ilford Recorder e-edition today E-edition
Family Notices 24

Local business directory

Our trusted business finder